The question posed for Dec 2002 was "If Sony bought Marvel and converted all Spidey to Ultimate titles...".
The final results were...
| Yes | No | If Sony bought Marvel and converted all Spidey to Ultimate titles... |
| 41% | 58% | ...revenue would increase. |
| 26% | 73% | ...the comics would be better. |
| 65% | 34% | ...it would ruin the comics. |
| 26% | 73% | ...not much would change. |
| 57% | 42% | ...great for new readers. |
| 47% | 52% | ...would you stop collecting? |
Total from 3257 pollsters.

